University of Tennessee Trademark Licensing
The University of Tennessee trademark licensing program was established in 1983. It protects UT names, logos, slogans, insignias, symbols, and mascots. Those marks are protected by federal and state law, and any use is prohibited unless UT authorizes it.
The program sets standards for commercial use, identifies official licensed products, and checks that goods fit the university’s status as a leading public institution. It also lets UT share in the commercial value of its marks. Proceeds support the university’s academic mission. The program is run by the UT System Division of Communications and Marketing and the General Counsel, in partnership with Collegiate Licensing Company (CLC).
Anyone who wants to make or sell items with UT marks needs a license.
How to contact UT Trademark Licensing
- UT Knoxville email: license@utk.edu
- Other UT campuses: dougherty@tennessee.edu
- Phone: 865-974-1444
- Knoxville office: Brenda Lawson Athletic Center, 1551 Lake Loudon Blvd., Knoxville, TN 37996
- System office: UT System Division of Communications and Marketing, 505 Summer Place, UT Tower 1242, Knoxville, TN 37902
- Website: tennessee.edu licensing
- CLC applications: applications@clc.com / 770-956-0520